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Graphics - Image Types and Size


Graphics are an integral part of presentations, web pages, and computer programs. There are different types of graphics that can be created, Bitmaps (or Raster) and Vectors. Graphics can be obtained from a Digital Camera, the Web, Scanned images or you can create them yourself in a photo editor program. It is important to learn how to gain the smallest file size possible, while maintaining image clarity to have graphics enhance your presentation or website.

Images can be saved in various resolutions, which will affect the quality of the image (sharpness/fuzziness), as well as how large the image looks on the screen. The resolution will also affect the file size.

Bitmap vs. Vector

Bitmap

Bitmaps are digital images composed of dots or pixels. In a bitmap image, the image file has to define the exact color of every pixel in the image, therefore the more pixels which compose an image, the larger its file size. The number of pixels in an image can be increased in two ways; by making the image larger in a photo editor, or by increasing the image resolution. One confusing thing about the term bitmap is that there is a windows image format (.bmp) which is also referred to as a 'bitmap'.  To avoid this confusion, some people use the term raster when referring to images composed of pixels.

Vector

Vector images are not made up of dots, they are instead, composed of shapes and lines.  Vector shapes are defined by the direction of the line which runs around the perimeter.  Vectors has several qualities; they are infinitely scaleable, they usually have smaller file sizes than bitmaps and they are crisp and clear when printed.

Note: vectors on screen appear pixilated because the computer screen is composed of pixels

When you increase the size of a Bitmap, you can see all the pixilation, but when you increase the size of a Vector, the edges remain smooth.

Bitmap Image Types

There are many different types of bitmap image files that are used, the most common of which are JPEG, BMP, GIF, TIFF and PNG. Each has unique advantages and disadvantages in terms of file size and image quality.

GIF

A GIF contains a maximum of 256 distinct colors, that can be made transparent or animated. When a GIF is altered information is not lost. GIF's are excellent for images with large areas of flat colour, like clipart or line-art, but are not recommended for photographs, or images with many different colours.

Below you can a good choice for GIF format, the clipart of the balloons, and a bad choice for GIF format, the photograph of the tree.

JPG

JPG's Contains up to 16 million distinct colors, excellent for photographs due to its wide range of tones, but they can not be made transparent or animated and are difficult to edit. JPG's have variable compression levels and the image quality will degrade with each modification. JPG is a popular format because it keeps photographic images clear and it lets you adjust the amount of compression.

Below you will find an example of a low resolution JPG and a regular resolution JPG.

TIFF

TIFF's can go through many modifications without losing any image quality, they don't have a lossy compression. They are the best quality for digital camera output but are not suitable for web pages .

BMP

BMP's are universally supported but have large file sizes, which makes them not good for webpages, even though they load quickly for viewing.

PNG

PNG's support millions of colours and have a small file size. The image quality will not degrade with many modifications but they are not supported by older browsers and will eventually replace GIF image files.

File Size

When posting pictures on your website the general rule for file size is:
For a picture that will be about the size of an icon, 5-10 Kb
For a picture that will be about 1/4 of the page, 20-50 Kb
For a picture that will be about 800 X 600 pixels, 50-100 Kb


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